3-Day Online Workshop: Qualitative Research & Data Analysis using NVivo

Workshop Title

Qualitative Research & Data Analysis using NVivo

Format

3-Day Online Workshop

Dates

20 - 22 May 2026

Time

6:00 PM – 8:00 PM (IST)

Duration

2 hours per day | 6 hours total

Mode of Delivery

Live Online Session

Registration Fee

INR 950 (Indians) | USD 25 (Internationals)

Premium Members

FREE

Day 01

Foundations of Qualitative Research & NVivo Basics

• Introduction to qualitative research: meaning, applications, and research designs

• Types of qualitative data and data preparation

• Getting started with NVivo: interface, project creation, and data import

• Organizing qualitative data using cases and classifications

• Basic coding: open coding, nodes, and categories

Day 02

Coding Strategies, Thematic Analysis & NVivo Query Tools

• Inductive and deductive coding approaches

• Axial and selective coding

• Theme development and conceptual structuring

• Using NVivo queries: text search, word frequency, and matrix coding

• Memo writing, annotations, and coding consistency

Day 03

Advanced Analysis & Publication Writing

• Visualizations in NVivo: word clouds, tree maps, and hierarchy charts

• Framework matrices and pattern identification

• Ensuring rigor: trustworthiness, triangulation, and consistency

• Writing qualitative findings for theses and journal publications

• Common mistakes and best practices in qualitative research

Name

Dr. Nimitha Aboobaker

Designation

Assistant Professor

Department

School of Management Studies

Institution

Cochin University of Science & Technology

Profile

Dr. Nimitha Aboobaker is an Assistant Professor at the School of Management Studies, Cochin University of Science and Technology. She has received research fellowships and best paper awards from leading institutions such as the University Grants Commission, Indian Institute of Management, University of Hyderabad, and the Indian Academy of Management.

2024

Outstanding Paper Winner Award

Emerald Publishing - Journal of Entrepreneurship in Emerging Economies (Q1)

2023-24

Meritorious Letter of Appreciation

Hon'ble Vice Chancellor of CUSAT

2023

Emerald Literati Award for Outstanding Reviewer

Emerald Publishing

2022

Emerald Literati Award for Outstanding Reviewer

Emerald Publishing

2021

Emerald Literati Award for Outstanding Reviewer

Emerald Publishing

Multiple

Research Fellowships and Best Paper Awards

UGC, IIM, University of Hyderabad, Indian Academy of Management

Standard Registration

INR 950 | USD 25

• Access to all 3 live sessions

• Live interaction with instructor

• Certificate of participation

• Workshop materials & resources

ServiceSetu Premium Members

FREE

• All standard benefits included

• FREE access to this workshop

• FREE access to ALL ServiceSetu workshops annually

• Additional discounts on associated workshops and events

Organization

ServiceSetu Academics

Email

info@servicesetu.org

Phone

+91 93479 83215

Registration

Limited Seats Available - Register Now!

Legal Entity

ServiceSetu Foundation
Registered under Section 8 of the Companies Act 2013

Established

2021

Mission

To empower the academic community by informing and upskilling

Vision

To be a trusted partner in your academic and research excellence

Core Purpose

Empowering the Academic Community through Information, Upskilling, and Strategic Partnerships

Primary Services

• Strategic Outreach Partner for Higher Education Institutions

• Recruitment Partner for Faculty & Leadership Positions

• Co-Organizer for Conferences, Workshops, and FDPs

• Exclusive Membership Plans for Faculty and PhD Scholars

• Mock Interviews for Faculty Positions and PhD Admissions

• CV Consultation Services

• International Immersion Programmes

• Certificate Programs

Target Audience

• Faculty Members

• Doctoral Scholars (PhD Researchers)

• Higher Education Institutions

• B-Schools and Universities

• Academic Professionals