Workshop on Qualitative Research and Data Analysis Using Nvivo, 19-21 June 2025

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India
June 12, 2025
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Job Description

Workshop on Qualitative Research and Data Analysis Using Nvivo, 19-21 June 2025

3-Day Intensive Hands-On Workshop

‘Qualitative Research and Data Analysis Using NVivo’

📅 Dates: 19–21 June 2025
🕕 Time: 6:00 PM – 8:00 PM IST
📍 Mode: Online via Zoom
🎓 Organized by: ServiceSetu Academics
💳 Registration Fee:

🔍 Workshop Overview:

This hands-on workshop is designed to equip faculty, doctoral scholars, and researchers with essential skills in qualitative data analysis using NVivo software. Participants will explore coding techniques, project organization, social media data analysis, and advanced query tools that are crucial for publishing high-quality qualitative research.

👩‍🏫 Resource Person: Prof. (Dr.) Jaspreet Kaur

Professor – Management, Delhi School of Business
EFPM Scholar, IIM Lucknow

With over 16+ years of teaching and research experience, Prof. Kaur is a renowned trainer in qualitative research and has conducted numerous workshops at leading institutions including IIM Jammu, IIM Shillong, IIT Jammu, NIT Kurukshetra, NIT Srinagar, Jamia Millia Islamia, and many more.

📚 Author of Two Books on Customer Relationship Management and Service Marketing
📝 Published in Scopus & ABDC-A category journals
🧾 Reviewer for:

  • International Journal of Consumer Studies (Wiley)
  • Journal of Consumer Behavior (Wiley)
  • Asia Pacific Journal of Marketing & Logistics (Emerald)
  • Young Consumers (Emerald)
  • Management Decision (Emerald)
    🏆 Awards:
  • GRABS Best Researcher Award (2008)
  • ITSR Best Researcher Award (2020)
  • Pearl Academy Best Research and Creative Output Award (2021 & 2022)
    🎓 Certified AMT Faculty – AIMA

🧠 Workshop Learnings:

✔ Introduction to Types of Qualitative Research
✔ Open Coding and Line-to-Line Coding
✔ Auto Coding and Thematic Analysis
✔ 3 Types of Maps: Mind Maps, Project Maps & Concept Maps
✔ Demographic Classification of Data
✔ Social Media Data Analysis and Extraction
✔ Text Search, Word Cloud, Hierarchy Code Charts & Matrix Queries
✔ Coding for Text, Audio, Video, and Image Files
✔ Tips for Publishing Qualitative Papers

🎓 Who Should Attend?

  • PhD/MPhil Scholars
  • Faculty Members & Research Supervisors
  • Qualitative & Mixed-Method Researchers
  • Social Science & Management Researchers
  • Content Analysts & Academic Writers

📜 Additional Benefits:

✅ Certificate of Participation
✅ Workshop Recordings will be provided
✅ Real-time practice using NVivo
✅ Hands-on guidance from the expert trainer

🔗 Register Now:

Click HERE or scan the QR code on the flyer to reserve your seat.

For queries, contact:
📧 info@servicesetu.org | 📞 +91 93479 83215
🌐 www.servicesetu.org

🚀 Don’t miss this opportunity to strengthen your qualitative research skills with expert mentorship and practical experience!

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