Regional Industrial Marketing Management Summit: Sydney
DETAILS
Call for Papers – Regional Industrial Marketing Management Summit: Sydney
Journal: Industrial Marketing Management
Publisher: Elsevier
Journal metrics: Impact Factor 7.5, CiteScore 15.2
Submission deadline: 1 May 2026
This special issue will feature extended, journal‑level versions of the best papers presented at the 2nd IMM Oceania Asia Summit (IMM AO Summit) held in Sydney in 2025. The summit brings together leading scholars and practitioners in business‑to‑business (B2B) and industrial marketing, and the special issue aims to disseminate the most innovative and impactful findings to the wider industrial‑marketing community. It particularly encourages academic–practitioner collaborations that address real‑world B2B challenges and improve marketing and management decision‑making.
Why this issue matters
Industrial and B2B marketing is central to complex value chains, long‑term relationships, and high‑value industrial services, yet many of the latest advances are first shared in conference settings.
The IMM Oceania Asia Summit in Sydney provides a platform for cutting‑edge research and practitioner‑driven solutions; this special issue helps bridge the gap between conference insights and journal‑level, peer‑reviewed knowledge.
By including co‑authored academic–practitioner papers, the issue reinforces IMM’s commitment to relevant, actionable, and theoretically grounded industrial‑marketing research.
Scope and focus areas
The special issue welcomes extended manuscripts based on summit papers that contribute to:
Industrial and B2B marketing theory and practice
New models of industrial buyer behaviour, relationship management, value creation, and service‑dominant logic.
Studies on industrial branding, digital B2B marketing, industrial social media, and online platforms.
Supply‑chain and industrial relationships
Collaborative relationships, supply‑chain integration, channel management, and partnership‑based selling in complex industrial contexts.
Risk management, resilience, and performance in industrial supply networks.
Innovation and technology in industrial markets
The role of digital technologies, AI, big data, and Industry 4.0 in industrial marketing and service provision.
Adoption and diffusion of new industrial technologies and solutions.
Academic–practitioner collaboration
Papers co‑authored by academics and industrial practitioners, presenting jointly developed solutions to real‑world B2B problems.
Case studies, action‑research projects, and practice‑based empirical work with clear implications for marketing managers and industrial‑marketing theory.
Only outstanding summit papers will be invited for submission; participation in the summit does not guarantee publication in the special issue.
Guest editors
Prof. Catherine Sutton‑Brady, The University of Sydney Business School, Australia
Prof. Sharon Purchase, The University of Western Australia Business School, Australia
Prof. Adam Lindgreen, Copenhagen Business School, Denmark
Prof. C. Anthony Di Benedetto, Temple University, USA
Submission details
Submission platform: Elsevier Editorial Manager for Industrial Marketing Management:
https://www.editorialmanager.com/immgt/default2.aspxWhen submitting, select article type “VSI: Regional IMM Summit: Sydney”.
Key dates:
Submissions open: 1 January 2026
Submissions close: 1 May 2026
All manuscripts must comply with the journal’s Guide for Authors at:
https://www.elsevier.com/journals/industrial-marketing-management/0019-8501/guide-for-authorsPapers that are poorly written, outside the special issue’s scope, or misaligned with the Guide for Authors may be desk‑rejected.
Selected manuscripts will undergo double‑blind review, with an aim for publication after no more than two rounds of revisions.
This special issue is ideal for B2B and industrial‑marketing scholars and practitioners who presented at the IMM AO Summit: Sydney and wish to extend their work into a high‑impact journal publication in one of the leading outlets for industrial marketing research.
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